CATAMA Automotive Software
Interested parties and contacts
Good customer relationships lay the foundation for the success of any business. With CATAMA, you can manage your automotive business's contacts more effectively, thereby increasing your sales success and cultivating your customer relationships more efficiently. Detailed filters allow you to define customer groups, send personalized emails, newsletters, SMS messages, or letters, and access reports and segmentation analyses.
CATAMA CRM
Customer relationships, the foundation of your success
The CRM (Customer Relationship Management) integrated into CATAMA offers numerous options for effectively managing all types of contact data. CATAMA SaaS Dashboard: Maintain your customer contacts, organize your sales, or create marketing campaigns to promote your products or vehicles.
Manage your prospects and contacts, define customer groups, send personalized emails, SMS messages and offers, or view a customer's current history. All centrally located, all in CATAMA.
CATAMA is cloud-based and therefore, unlike other systems, can be used from any location on any PC, Mac, or tablet with internet access. Customer management has rarely been so easy, flexible, and effective.
CATAMA Cloud
Contact management
A simple address book is a good starting point for any kind of customer management – but only for people with exceptionally good memories. Especially when the number of customers and/or customer contacts grows, a simple address book is no longer sufficient. Then, customer relationship management (CRM) software is needed, allowing for a more structured approach to the task.
CATAMA is equipped with a comprehensive customer manager that not only allows you to maintain master data but also provides you with extensive additional options for customer care and customer retention.
Every area in CATAMA features an intelligent full-text search that allows you to filter your data according to numerous criteria. You can display all contacts with the keyword or customer type "new customer" and the city "Hamburg." The keyword list is fully customizable to your needs. This filtering function allows you to create any customer selection, which is immediately available for use with just a few clicks and can be integrated into email or SMS campaigns with a single click.
CRM – a term that sounds so modern and new, but which has actually existed for as long as people have had economic relationships with each other. Almost every successful company in the long term places great importance on building and maintaining good customer relationships. Organizing your customer management with CATAMA ensures greater transparency and simplifies your daily work. Moving your CRM to the cloud represents a further step in its evolution. As a company, you can only benefit. You don't have to worry about software maintenance and support, and you receive updates automatically and, most importantly, free of charge. Your data is stored in a German data center in Karlsruhe, and all data transmission is encrypted.
CATAMA Cloud
Campaigns & Marketing
In times of globalization and saturated markets, it is becoming increasingly important to shift the focus away from pure product development and towards optimal customer care. Existing customer relationships need to be nurtured, as statistically, customer acquisition is about five times more costly than customer retention. CRM is more than just relationship management. CATAMA therefore supports you in maintaining constant contact with your customers and exploring their needs and desires to ensure the best possible customer loyalty.
With CATAMA, you maintain an overview of all emails and text messages ever exchanged between you or your employees and a contact. Each contact has a detailed history. You can view and track all calls, emails, text messages, and notes in just a few seconds.
CATAMA Cloud
Suppliers &
Manufacturers
In addition to classic contact management, CATAMA also allows you to add suppliers and manufacturers. Manage master data and contact persons. Store parts lists and import items directly from them into your inventory.
Capture incoming documents such as invoices and credit notes for deliveries and post goods receipts. Generate automated purchase orders (if desired) and send them out. Order coordination has rarely been easier.