Sales & CRM for Automotive Businesses
From the first prospective customer to a closed sale: CATAMA consolidates contacts, quotes, campaigns, and analytics into a single CRM—for structured lead generation and greater sales success in the automotive retail and repair shop sectors.
Cloud · GDPR-compliant · Data center in Germany
Managing Sales in a Structured Way
Strong customer relationships are the foundation of revenue. CATAMA automotive software helps you manage contacts, track opportunities, and measure your success.
CRM & Contact Management
Classify contacts, assign them freely definable tags, and create customer groups using detailed filters.
Prospective Customers & Leads
Generate new leads and track and evaluate them as sales opportunities within a clear sales process.
Offers & Estimates
Create quotes, assign them to employees, send them to customers, have them confirmed digitally, and convert them into orders with a single click.
Campaigns & Mailings
Send personalized emails, newsletters, text messages, or letters to specific target groups to promote products or vehicles.
Vehicle Marketing
Target your advertising toward vehicles in your inventory and reach out to prospective buyers directly from the CRM system.
Sales Analysis
Identify sales and success opportunities, recognize strengths and weaknesses, and discover new sales opportunities.
From Prospect to Order
Send quotes and cost estimates directly to your customers, have them confirm them digitally, and convert them into orders with a single click. This way, you won’t miss any sales opportunities and can keep track of the status of every inquiry.
- Assign and Track Quotes
- Digital confirmation by the customer
- One-Click Conversion to Orders
- Measuring the Success of Customer Acquisition
Run campaigns, measure success
Using detailed filters, you can define target audiences and reach them through the appropriate channel. You can then evaluate sales opportunities and campaign performance in the dashboard—and make targeted adjustments.
- Target Audiences Using Tags & Filters
- Personalized Mailings & Form Letters
- Selections & Reports with a Single Click
- Key Metrics for Sales Performance
Sales & CRM in CATAMA – A Brief Overview
Does CATAMA have an integrated CRM?
Yes. The CRM manages all types of contacts, organizes them using tags and filters, and serves as the foundation for lead generation, campaigns, and analysis.
Can I track quotes?
Quotes can be assigned, sent, digitally confirmed, and converted into orders—their status is visible at all times.
Can I send out campaigns and newsletters?
Yes. Using audience filters, you can send personalized emails, newsletters, text messages, or letters to promote products or vehicles.
How does sales differ from the retail side?
This section describes the CRM and sales features. You can find the comprehensive industry-specific solution under " Software for the Automotive Industry."
More from the CATAMA Universe
Software for the automotive retail industry
The industry solution for retailers—from purchasing and exchange synchronization to sales.
Automotive Invoicing Software
Create legally compliant quotes, orders, and invoices—directly from the sales department.
Prospective Clients & Contacts
Contact Management and Customer Care as the Foundation of Your Sales.
More Sales Success, Less Friction
Try CATAMA free for 5 days and consolidate your contacts, quotes, and campaigns in a single CRM.